Kaveri Dental Clinic has treated families in Vijay Nagar, Indore, for eleven years, and the site says so on every page. Google does not. On seven of the eight searches a patient near you makes for a dentist, the clinic is not on the first page: two chains, a hospital and two directories are. The appointment form sends every request to a shared Gmail inbox, and none of them is counted, so no page or advert can be judged. Twenty-two of your 31 pages have no description for Google to show, 14 are titled only "Home | Kaveri Dental", and your home page weighs 6.1 MB. AI crawlers are turned away at the door, so ChatGPT and Gemini have never read a word of it.
Google, 31 October 2026, searched from Indore. Your position on the first page, and who is shown first.
| Search | You | Shown first |
|---|---|---|
| dentist near vijay nagar indore your home page title | page 2 | An advert for a chain, the map with two chains and a hospital, Practo, Justdial |
| root canal cost indore your Root Canal page | not on page 1 | Practo, two chains' price pages; Google's AI answer quotes a chain's range of ₹3,000 to ₹8,000 |
| dental implants indore | not on page 1 | A chain, a hospital, Justdial, a dentist's own clinic page; Google's AI answer names three clinics |
| teeth whitening indore your Whitening page | not on page 1 | Practo, a chain, two single-dentist clinics |
| invisible braces indore | not on page 1 | Two aligner brands' clinic finders, a chain, Practo |
| best dentist in indore | not on page 1 | Practo's list, Justdial, a hospital; Google's AI answer names four clinics |
| emergency dentist indore | not on page 1 | A hospital, a chain open 24 hours, Justdial |
| kaveri dental clinic your name | #1 | Your Business Profile, then your site; the profile's hours differ from the site's |
On seven of the eight searches a patient near Vijay Nagar makes, kaveridental.example is not on Google's first page. Your one first place is your own name, and the profile it shows gives different hours from your site.
What we found, worst first. Every finding was checked live on 31 October 2026.
We sent your appointment form on a phone with the sending stopped. Google Analytics recorded a page view and nothing else; Meta recorded nothing. The form posts to a shared Gmail address that three people read, and the WhatsApp button opens a chat with no note of which page it came from. You cannot tell which of your 31 pages, or which advert, brought a patient, and an advert you run cannot be judged by the appointments it brings.
Our fix One form and one inbox on every page, an alert for each request, and every request counted in Analytics and Meta with the page and source it came from.
The title is the blue headline people click, and the description is the line under it. Fourteen of your pages are titled "Home | Kaveri Dental", among them Root Canal, Implants and Braces, so Google shows the same headline for all of them and picks a sentence from the page at random underneath. Twenty-two pages have no description at all. A patient searching "root canal cost indore" sees "Home | Kaveri Dental" and a half-sentence; the chain next to you shows "Root canal in Indore, ₹3,000 to ₹8,000, same-day".
Our fix A title and a description written for every page, naming the treatment, the area and what the patient gets, within the length Google shows.
On Google Maps your profile is "Kaveri Dental Clinic - Best Dentist in Vijay Nagar Indore | Root Canal | Implants". Google's rules: "Your name should reflect your business's real-world name"; it must not include "Service or product information" or "Location information", which "could result in the suspension of your Business Profile". The profile says you close at 7 pm; your site says 9 pm. The profile that puts you first for your own name can be suspended over its name, and a patient who trusts its hours finds the door shut.
Our fix The profile renamed to Kaveri Dental Clinic, its hours, category, photos and services matched to the site, and reviews answered within a day.
Google's Lighthouse test, a phone on a slow 4G line, two runs: your home page showed its main picture after 11 seconds both times. The page weighs 6.1 MB; the four clinic photos on it are 1.2 to 1.8 MB each, straight from the camera. Google's target is 2.5 seconds. A patient who taps your advert on a phone waits more than four times Google's target before the first picture, and most leave before it.
Our fix The photos resized and served in a modern format, the first screen loaded first, and the home page under 2.5 seconds on a phone.
Root Canal, Implants, Crowns, Braces, Whitening, Extraction, Cleaning, Fillings and Dentures share one text with the treatment's name swapped in: "We provide the best [treatment] in Indore with advanced technology and experienced doctors." None answers what a patient asks before booking: how long it takes, whether it hurts, what it costs, how many visits. Google treats the nine as copies and shows one, and an answer engine has nothing to quote.
Our fix Each treatment page rewritten around the questions patients ask, with a range, the number of visits and the dentist who does it, reviewed by you.
We asked for your home page as nine crawlers do. Googlebot and Bingbot get in. GPTBot, ClaudeBot, PerplexityBot and Google-Extended are answered with a block page by your hosting's bot protection, left on its default setting. ChatGPT, Claude, Perplexity and Gemini have never read your site, so when a patient asks them for a dentist in Vijay Nagar, they name the clinics they have read.
Our fix The AI crawlers you want let in, and the home page's markup completed with the clinic's name, address, hours and dentists.
Your home page tells Google in its markup that you are rated 4.9 from 312 reviews. Your Google profile shows 4.3 from 86. Google's guidelines allow a rating in markup only when it is the one shown on the page and collected on it. Google can remove the stars from your result for it, and a patient who checks sees two ratings for one clinic.
Our fix The rating in your markup removed or matched to Google, and a review page on the site that shows the real ones.
Six posts, the newest from March 2023, none signed. Google asks who wrote a health page and what their qualification is; yours answer neither. The same posts carry "Dr. Kaveri" in the text but the page says "Posted by admin". Health advice with no named doctor is the kind of page Google shows last, and a patient reads it the same way.
Our fix Each post signed by the dentist who wrote it, with their registration, and a monthly article on a question patients actually ask.
Smaller items the phone number in your footer has no +91, so a patient on a phone from outside India dials a number that is not valid there; your Contact page map points to the old address in Palasia; the footer says © 2022; three treatment photos are stock images that two chains also use; the Book button on the Implants page goes to the home page.
Searches for a dentist near Vijay Nagar where Google's first page has no kaveridental.example. The families who make them, ready to book, meet two chains, a hospital and two directories instead.
One complete package, run for you every month.
One private inbox, an alert for every appointment request, each counted with its source.
A title and description on every page, and the nine treatment pages rewritten around patients' questions.
A monthly article on a question patients ask, signed by your dentist.
A profile name Google allows, hours that match, photos and services kept current, reviews answered.
AI crawlers let in, and markup that matches Google.
A home page that shows in under 2.5 seconds on a phone.
Every month you get the numbers that matter to a clinic.
Already right Google has your pages, the site is served securely, your sitemap works, and your Business Profile is verified and first for your own name.
Mastheads Studio fixes all of the above for you, then runs the complete package every month: leads, pages, articles, local, AI and speed.
To start: add us as a user on your hosting, Search Console, Google Analytics and your Business Profile, and confirm the clinic's hours and the dentists to name.
Warm regards, the Studio desk, Mastheads Studio